Petty's Island News
Rum Rescue Calls Out to Captain Morgan
PENNSAUKEN, N.J., Nov. 20 /PRNewswire/ -- Captain Morgan abandoned rehearsals
for a very a special music awards event on the west coast to welcome to safety a
barge containing 90,000 gallons of his finest rum that is to be used in his
latest line extension, Captain Morgan Lime Bite Rum. Crowley Maritime's
580-foot-long barge La Princesa had fallen victim to last week's Nor'easter and
remnants of Hurricane Ida, which raced up the coast and combined to generate
over 25-foot seas and 45+-mile-per-hour winds. The vessel became stranded on the
shores of Sandbridge, Virginia Beach when both of its tow wires parted from the
136-foot ocean-going tugboat, Sentry, which had been traveling up the East Coast
and was approximately 140 miles from its destination. Any excessive delay or
damage to the Captain Morgan rum inventory may have significantly impacted the
rollout of this new product.
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The TITAN Salvage crew of Crowley Maritime successfully re-floated the barge
La Princesa off Sandbridge beach at 7:48 a.m. Wednesday morning. The crews used
two tugs pulling together on the bow and stern of the barge at high tide to free
it. The barge, which broke free from the Sentry on the evening of November 12th,
grounded on the beach near Little Island Pier Friday morning, November 13th. The
Crowley and TITAN Salvage personnel worked together to remove the barge from the
beach while ensuring the safety of the public and environment. The American
Bureau of Shipping and all necessary government response teams surveyed the
vessel to ensure it was safe before heading to its destination port in
Pennsauken, N.J. under the direction of Sentry's 32-year veteran Capt. Elijah
Seals.
"I knew that the best crew in the world would be made available to
salvage this battle of wills against Mother Nature," said Captain Morgan.
"90,000 gallons? That is 425,000 bottles of Captain Morgan Lime Bite that
would have never made it to the store shelves over the holidays and enjoyed with
a mixer or to liven up a domestic beer. Whether it is the Nor'easter of the
decade or the storm of the century, Captain Morgan is there to battle, support
and guard over the world's most popular spiced rum so that all my friends of
legal drinking age can appreciate its joys like I do, in a very responsible
manner."
"The quick resolution of this situation was a testament to the
professionalism and teamwork displayed by TITAN, Crowley, the Coast Guard, and
all the first responders in Virginia Beach," said Rob Grune, Crowley's
senior vice president and general manager of Puerto Rico and Caribbean services.
"After ensuring the safety of the public, the environment, the vessel and
its cargo, our priority was to get our customers' cargoes to their destinations
as quickly as possible - including Captain Morgan's rum. Communication with all
our customers was constant to ensure they knew what was happening with the
operation every step of the way."
The Captain Morgan Rum is now situated at Crowley's Petty's Island Terminal
located in the Delaware River directly across from Philadelphia and is getting
ready to be shipped to its plant in Relay, Maryland. The oak aged rum is
transported across the Atlantic Ocean to its final bottling destination in
20-foot and 40-foot tanks with 6,800 gallons or more capacity.
"Some diligent commitment by all parties brought forth a success story
for everybody, especially for my bottling team in Relay, Maryland who were
greatly anticipating this important shipment to meet our supplier
deadlines," said Diageo-Relay Plant Manager Rick Robinson. "We are
very thankful to all the Crowley Maritime team for their world class
professionalism and seamanship in getting this shipment to its destination in
the safest manner possible."
Unconfirmed stories about Petty's Island go back to Elizabeth Kinsey, a
Quaker, who acquired the island from Lenni-Lenape Indians in the late 17th
century and later transferred the property to William Penn. Petty's Island has
had a long and colorful history; indeed it's been home to a slave depot and
possibly even pirates. The island takes its name from John Petty who owned it
around the time of the American Revolution. During the 19th century schooners
were built here and a summer resort flourished before industrial operations took
root in the early 1900s.
According to documents kept by the Camden Historical Society, it was the
property of the Lenape Indians until 1678, when a Quaker woman bought it for
$240 and annual payments of 16 barrels of gunpowder and 16 barrels of rum. It
was later owned by William Penn, and it received Benjamin Franklin on his first
trip to Philadelphia. At times, Petty's Island was a place for parties, duels,
slave ships and, on at least one occasion, a lynching.
Whether you're saving a marooned barge or simply marooned at the bar, Captain
Morgan reminds consumers to drink responsibly. Captain's Orders!
About Diageo
Diageo (Dee-AH-Gee-O) is the world's leading premium drinks business with an
outstanding collection of beverage alcohol brands across spirits, wines, and
beer categories. These brands include Johnnie Walker, Guinness, Smirnoff,
J&B, Baileys, Jose Cuervo, Tanqueray, Captain Morgan, Crown Royal, Beaulieu
Vineyard and Sterling Vineyards wines.
Diageo is a global company, trading in more than 180 countries around the
world. The company is listed on both the New York Stock Exchange (DEO) and the
London Stock Exchange (DGE). For more information about Diageo, its people,
brands, and performance, visit us at www.diageo.com.
Celebrating life, every day, everywhere, responsibly.
About Crowley
Jacksonville-based Crowley Holdings Inc., a holding company of the 117-year-old
Crowley Maritime Corporation, is a privately held family and employee-owned
company. The company provides diversified transportation and logistics services
in domestic and international markets by means of six operating lines of
business: Puerto Rico/Caribbean Liner Services, Latin America Liner Services,
Logistics Services, Petroleum Services, Marine Services and Technical Services.
Offered within these operating lines of business are the following services:
liner container shipping, logistics, contract towing and transportation; ship
assist and escort; energy support; salvage and emergency response through its
TITAN Salvage subsidiary; vessel management; vessel construction and naval
architecture through its Jensen Maritime subsidiary; government services, and
petroleum and chemical transportation, distribution and sales. Additional
information about Crowley, its subsidiaries and business units may be found on
the Internet at www.crowley.com
Contacts: Greg Leonard Diageo 646-223-2111 Greg.Leonard@diageo.com
SOURCE Captain Morgan